Joel Christian Ballezza
Runner | Digital Marketer | Storyteller
@JoelWho- LinkedIn
- Home @ Seattle
- Contact
-
Tweets
- Many lessons to be learned from @DollarShaveClub: @jcolman says "The Unboxing Experience is F***ING GREAT" http://t.co/YBUhQp2B8f #marketing
- Trying to Be Hip and Edgy, Ads Become Offensive http://t.co/ZDv8c0HUPT @Hyundai @ PepsiCo all called out for poor taste. #marketing
- An inspirational & introspective video created from a graduation speech by David Foster Wallace. THIS IS WATER http://t.co/3elu3u69rE
- Innovative Anti-Abuse Ad Uses Lenticular Printing to Show Alternate Photo to Kids http://t.co/Dtg5Jwsz9p #marketing
- Behind the marketing: Go Deep Inside Taco Bell's Doritos Locos Taco http://t.co/CN7sdueijm
- Wow. 100% made without CGI. Just paper/prints & edits: Mind-Bending Recursive Illusion Created Using Printed Photos http://t.co/HNPaP2IaB6May 02, 13 from web Reply, Retweet, Favorite
- Which tech firms fight for your privacy? Take a look at this graphic from @eff w/ ratings of Apple, MSFT & others https://t.co/iq470YU7JuApr 30, 13 from web Reply, Retweet, Favorite
- SI broke the story on their site w/o print edition. How @SportsIllustrated Broke the Jason Collins Story http://t.co/xqHfEfLwlC
- New @instagram meme? #BabyMugging: The Latest Instagram Craze http://t.co/MBzCAAj9Xp A great way to engage your audience.
- RT @campbelladam79: Huge congrats @gary_robbins!! “@Dogsorcaravan: Gary Robbins finished #UTMF in 4th, 20:20. Proud of you, Gary! http://t.…Apr 26, 13 from web Reply, Retweet, Favorite
- #Marketing Insights: Why Facebook is blue: The science of colors in marketing http://t.co/r6Aleqt6Rm
- Engaging visual web design from @nytimes on the @bostonmarathon bombing. Maps personal stories over image: 4:09:43 http://t.co/YCqUur7ms5
- Con't a great campaign: @Dove Hires Criminal Sketch Artist to Draw Women as They See Themselves & as Others See Them http://t.co/j2FjQxt76w
- Remember Star Wars Kid? See what he's up to now: Youtube Sensations - Where Are They Now? http://t.co/nSNmVGZAbW via @visually
- Yikes! Always check your scheduled posts. @gizmodo: TurboTax Went Down & Didn't Handle It Well on Twitter http://t.co/iflVhkKErU
- Who Knew You Could Do This With Google Street View? Watch Teenhan+Lax's hyper-lapse http://t.co/d9Vpl8SyCd #design #video
- Beautiful, elegant visual answering: How far is it to Mars? (the answer: far) http://t.co/6vll67YeDY Cheers to @DavePaliwoda #design #space
- Some great #marketing from @VW! Ski masks, convertables and humor - Beetle Convertable Commercial 2013 (Top Down) http://t.co/eoL2VHwqtl
-
Info
- Digital Marketing Manager at Brooks SportsMarketing and Advertising | Greater Seattle Area, USSummary
Joel Christian Ballezza is an endurance runner, digital marketer and blogger. Ballezza enjoys inspiring people to build businesses, live healthier lives and help others.
Ballezza's background in marketing includes working with start-ups, government agencies and corporations including Brooks, IBM, University of Washington, and US Federal Judiciary, among others.
When not working, Ballezza enjoys exploring the outdoors. He blogs about running and marketing.
Specialties: Digital and social media marketing, crisis communications, public speaking, partnership development, consultant services, user interface design, HTML, Drupal, Wordpress, AdWords, project management, running, endurance sportsExperience- Jan 2012 - PresentDigital Marketing Manager / Brooks Sports
As the Digital Marketing Manager, I drive the marketing and communications strategy across all of Brooks' digital vehicles including Facebook, Twitter, YouTube, Flickr, and www.brooksrunning.com.
- May 2011 - Jan 2012Social Media Marketer / Brooks Sports
Developed social media policies and programs for major running brand, grew fan base 8x within eight months and grew social media outlet into comprehensive marketing program.
- Dec 2007 - Apr 2011Communications Manager / Foundation for Early Learning
As the Communications Manager for a statewide non-profit, I manage the online and offline communication efforts for the organization, author key messages, develop marketing strategies and create branded materials.
- Jan 2008 - Jan 2010Principal / Co-Founder / ReadyDone
I co-founded a digital media talent agency specializing in marketing, business consulting and web development. We worked with a variety of for-profit and non-profit organizations including: Seattle International Film Festival (SIFF), Collector X, 17 Sides, Blaze Web Works, among others.
- Jun 2006 - Jul 2007Communications Manager / A to Z Sports Inc.
As Communications Manager, I worked with contractors to develop the teen safety standards for the principle website based on guidance from advisory groups CARU (Children’s Advertising Review Unit) and NCMEC (National Center for Missing and Exploited Children)
- 2005 - 2006Public Information Specialist / University of Washington
Provided web development and server management services for Research 1 university career center; launched second most popular career center blog in nation.
- Feb 2003 - May 2005Tour Guide / Purchase College
As tour guide, I lead applicants to the State University of New York at Purchase on a two hour tour of the campus and program buildings. I lead four tours each week, with between 8-15 parents and students in each group.
Education-
2011 - 2011FBI Citizens' AcademyClass of 2011 in Civic Partnership
Activities: Was selected as a participate in the three-month citizens academy program based in the Seattle offices of the Federal Bureau of Investigations. We learned about the functions of the organizations during the weekly sessions and how we could partner as civic leaders. -
2010 - 2011Leadership Tomorrow
-
2006 - 2007Institute for a Democratic Future
-
2005 - 2007University of WashingtonMCDC in Digital Media Communications
-
2001 - 2005State University of New York College at PurchaseLiberal Arts in New Media
-
2004 - 2004Semester in DC Internship Program
-
1997 - 1998Newburgh Free AcademyGeneral Diploma
Additional Information-
Honors:Leadership Tomorrow Fellow Graduate, 2011 Institute for a Democratic Future Fellow, 2007 Online News Association Student Reporter, 2005 33rd Annual Purchase College Commencement Speaker, 2005 56th Student Conference on United States Affairs, 2004
-
Interests:running, hiking, public speaking, news, entrepreneurship, civics, early learning, organizational development, technology
-
Home @ Seattle
- Seattle, WA, USA
